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Diamond Guide

Your Essential Diamond Guide

Choosing a diamond should feel exciting, not overwhelming.
This guide walks you through the key factors that define a stone’s beauty and value—so you can shop with confidence.

1. The 4Cs—Cut, Colour, Clarity, Carat

Cut: The single biggest factor in sparkle.
Colour: From icy D to warm J, we help you pick the right hue for your style and budget.
Clarity: Learn how inclusions affect brilliance—and where you can save.
Carat: Understand weight vs. visible size so you get maximum presence for your price.

2. Lab-Grown vs. Natural Diamonds

Lab diamonds are chemically and optically identical to mined stones, but created in a controlled environment.
– Ethically sourced
– Environmentally friendlier
– Better value per carat

3. Shapes & Styles

Round, oval, pear, emerald, cushion—each shape reflects light differently and flatters different hands.
Explore our design gallery or book a private consultation to see them in person.

4. Metal Choices

Platinum, 18k white, yellow, or rose gold: learn how durability, colour, and maintenance differ.

5. Bespoke Design Process

From first sketch to final polish, we collaborate with you at every step.
Your ring is designed with you, not for you—a true one-of-a-kind heirloom.

What is a Diamond?

Colour

Clarity

Cut

Carat